Skip to content
Monday Metric
What we do

Six disciplines. One shared number.

We do not sell channels in isolation, because your P&L does not read them in isolation. Everything below is run by one team, against one set of reporting, toward profitable and repeatable revenue.

02

Feed & Shopping engineering

Most Shopping accounts fail on the feed, not the bids.

If your titles do not match how buyers search, no amount of bidding fixes it. We rebuild product titles, attributes, availability logic and category mapping so the catalogue is actually servable — then structure Shopping around price band and margin so you get SKU-level control instead of one giant campaign.

What you get

  • Product feed rebuild and enrichment
  • Title and attribute optimisation
  • Category and fitment mapping
  • Out-of-stock and low-margin suppression
  • Price-band campaign structure
  • Merchant Center diagnostics
03

Microsoft Ads

The channel almost everyone skips.

Cheaper auctions, an older and higher-income audience, and a partner network most brands never touch. Imported accounts do not count — we rebuild for the platform's own auction dynamics and run it as a genuine incremental channel rather than a copy-paste afterthought.

What you get

  • Native account build (not a raw import)
  • Microsoft Shopping campaigns
  • Audience network testing
  • Incrementality measurement
05

Retention & email

So paid acquisition never has to carry the whole business.

The brands that outbid everyone are the brands with the highest lifetime value, not the biggest budgets. We build the lifecycle flows, segmentation and replenishment timing that lift repeat revenue — which directly raises what you can afford to pay for a new customer.

What you get

  • Core lifecycle flow build
  • Behavioural segmentation
  • Replenishment and win-back timing
  • LTV and cohort reporting
06

CRO & storefront

Traffic is only half the equation.

The cheapest growth available is usually converting more of the traffic you already pay for. We fix load speed and Core Web Vitals, tighten the offer, and remove the friction between the ad click and the completed checkout.

What you get

  • Core Web Vitals and speed work
  • Landing page and offer testing
  • Checkout path friction audit
  • Analytics and tracking rebuild
Engagement models

Three ways to work with us.

Every engagement starts with the same audit. Where it goes after that is your call.

Growth audit

Complimentary

A written assessment of your account, measurement stack and unit economics — with the specific findings and the plan to act on them. Yours to keep either way.

  • Account and feed audit
  • Measurement integrity check
  • Written findings and priority list
  • 60-minute walkthrough call
Most common

Growth partnership

Month to month

Full management across the disciplines your business actually needs, run by the strategist who audited you. No lock-in — we re-earn the engagement every month.

  • Senior strategist on the account
  • Weekly written reporting
  • Fixed testing cadence
  • Efficiency-floor gated scaling
  • Direct line, not a ticket queue

Build & handover

Fixed scope

For teams with in-house capacity who need the foundation built correctly once. We rebuild the account and tracking, document it, and train your team to run it.

  • Account and tracking rebuild
  • Documented structure and playbook
  • Team training sessions
  • 30-day post-handover support
Next step

Not sure which one you need?

Start with the audit. It costs you nothing, it tells us both whether there is a real opportunity here, and you keep the findings regardless of what you decide.

Typically a reply within one business day · No lock-in contracts · Best fit for brands at $20k+/month